BAT West and Central Africa - Our brands

Dunhill

Dunhill Tobacco of London was established in 1907 on London’s St James’s street and quickly became known for delivering tobacco experiences beyond the ordinary, through the selection and crafting of the finest blends by our Master Blenders.

Our reputation for exceptional product quality and service transformed the brand into a global icon and today, Dunhill is recognised as BAT’s leading Premium offer. It is the most international of our Global Drive Brands, with a footprint spanning 108 countries including Nigeria, Côte D’Ivoire, Democratic Republic of Congo, Gabon and Mali, our flagship markets in West and Central Africa Area (WCA).

Over 110 years later, we still proudly call 1A St James, our home and remain committed to accentuating journeys of taste discovery by creating the world’s most differentiated tobacco experiences for the discerning smoker.

Dunhill Accentuates Journeys of Discovery

Benson & Hedges

Benson & Hedges (“B&H”) is an iconic brand driven by passion. Passion is at the core of everything we do, from seed to smoke. With over 140 years of heritage, B&H continues to consistently deliver masterfully crafted premium tobacco with a refined signature taste that guarantees pleasurable and iconic smoking experiences. Across Nigeria, Cameroun, Equatorial Guinea, Gambia and Liberia, the brand has stamped its status as the industry’s benchmark for premium tobacco, by delivering the Gold Standard in Smoking satisfaction .

Rothmans

Rothmans with roots in London, has a rich heritage and quality constantly enhanced over 125 years that continues to offer smokers a distinctly rewarding experience. Rothmans is the fastest growing Global Drive Brand (GDB) within BAT and is sold in more than 80 countries globally, having the widest footprint within WCA, with presence in Nigeria, Ghana, Togo, Benin, Niger, Cameroun, Mali and Burkina Faso.

Rothmans Rewards the Resourceful Ones

Pall Mall

Pall Mall is BAT’s leading global Value-for-Money brand. It has achieved this status by providing consumers with international and quality offers at an accessible price since 1899. Pall Mall has a range of variants that are specifically suited to diverse consumer taste palettes and is present in over 70 countries including Nigeria, DRC and Ghana.

Pall Mall lights up moments of real happiness every day

CRAVEN ‘A’

Craven 'A' is poised to be the 'Pleasure Icon' targeting Progressive consumers. It has a dynamic innovative portfolio that ensures we bring satisfaction and excitement to various categories of consumers.

Craven 'A' has a reputation of delivering quality tobacco and is available in the francophone West African countries including Cote D' Ivoire, Niger, Benin, Togo & Burkina Faso.

Craven A heightens your lust for living