Our people – both past and present – are part of our history, part of who we are today and are an essential part of our future.
Operating in a dynamic, complex and competitive environment, our business continues to be guided by the highest standards of excellence. Hence, having a talented workforce has become one of the most critical factors in our industry. The quality of our people is a major reason we continue to perform well – and why we are so excited about the future as we all work together in engaged teams, in a great place to work, to deliver our purpose to build A Better Tomorrow.
BAT in West and Central Africa attracts and retain experienced employees and global graduates who look forward to a challenging and rewarding career. Our company’s employment policies include a commitment to equal opportunity, which prohibits any form of discrimination, ethnic or religious bias. This is aimed at ensuring our employees can gain exposure, share and implement global best practice in their respective locations.
We have a focus on driving high performance; developing the next generation of leaders; valuing the diversity of our employees; encouraging and rewarding entrepreneurial behaviour; and creating an engaging culture where individuals and teams can be successful. Our reputation for high quality and innovative tobacco products is the result of our commitment to recruiting, developing and retaining outstanding talent and building a great place to work.
The way our people operate is embodied in the BAT Ethos, which underpin our culture and guide how we deliver our strategy.
For us, creating a stretching and supportive culture founded on personal commitment and responsibility that attracts, engages and retains the most talented and diverse people is a primary focus.
As part of the British American Tobacco group, BAT in West and Central Africa is proud of the external recognition we receive each year for our standing as a leading employer in countries worldwide.
In February 2020, the BAT Group was recognised as a Global Top Employer for the third consecutive year by the Top Employers Institute after being named as a Top Employer in 46 markets and in five regions – Europe, Latin America, Asia Pacific, Africa and Middle East.
This global accolade reflects our group’s commitment to nurturing and furthering the careers of our 53,000 people worldwide.
Apart from group recognitions, BAT Nigeria has also thrice in a row been certified Top Employer in Nigeria and Africa by the globally recognised Top Employers Institute, underlining our position as one of the best companies to work for in the country and the continent.
Amongst others, we have been recognised and awarded for:
We have a strong desire to develop, through our local talent in the communities in which we operate, a resilient work force as diverse and talented as any you will find in a global market, using our various Leadership Development programmes across all levels. We are a part of the net exports of talent to the BAT Group with over employees from the West and Central Africa Area on assignment in various BAT offices across the world.
By providing international exposure through short- and long-term assignments, this enables our talents gain experience in management know-how, exposure to new and diverse cultures, and enhance skills and competencies to aid their progression into senior leadership roles. This is also a major win for West and Central Africa’s human capital development aspirations.
Some of our talent export shave shared their experience working in new and diverse environments:
“The international opportunities have given me the privilege of exposure to varied experiences, cultural appreciation, unrivalled learnings. It has shaped and defined the person I am today and by extension, my family. My wish is that as many employees as possible can benefit in a similar way. The significant exposure for success can be summed up in a few words - the essence of value, commitment, resilience, collaboration and humility.”
Currently Senior Director, Government Affairs and International Policy
Reynolds American, Inc.
“The experience was enlightening, culturally instructive and a great opportunity to grow professionally and personally”
The Area Head of Marketing, West and Central Africa Area (previously International Brand Manager – Pall Mall, Marketing, UK ).
Being a leading global business, we offer highly competitive rewards for success, invest heavily in training and development and offer truly international career opportunities.
Our global talent strategy aims to create a legacy of leaders. We focus on driving high performance and the development of leadership capabilities to help our people realise their full potential. We do this by providing the right job experiences, opportunities to learn from others and through our global learning and development portfolio.
We place a lot of emphasis on creating a coaching culture, as we believe that training and development should take place as close as possible to the work being done. We also think that coaching is the right way to develop leaders at all levels, to share knowledge and to build better business solutions.
Our one-year Global Graduate Programme offers graduates a full-time role from day one and a chance to make an immediate impact on our business.
All with the aim of becoming a manager at the end of the first year, the programme offers world-class development and training to help build business awareness and aid functional development.
As part of the training offerings is the BAT Global Graduate Academy: an intensive two-week programme in London, focusing on accelerating the development of commercial leadership in our next generation of leaders. The programme offers international exposure too, working with colleagues across our global business.
In 2018, we held the Group’s first Global Graduate competition – “Battle of Minds” – which saw people compete to win internships at BAT and received a global social media reach of 35 million people.
Find out more about some of our early career initiatives at BAT.
Our performance management system is designed to support employees’ regular performance reviews, helping them track their performance against individual goals and their contribution to the Group’s values, strategy and ambitions.
It encourages employees and managers to think about performance management throughout the year, not only at the start and end of the annual cycle. Using a streamlined and logical approach to objective setting and assessment helps differentiate more clearly between those who are falling short, those who are meeting their goals and those whose performance is genuinely outstanding.